Wired and Wireless Networks for Music Concerts and Tours

Step 1 – Build an Awesome Concert WiFi Experience

Securing reliable Internet bandwidth and WiFi service may not be the first thing promoters think about when planning a music concert or tour. Beyond all the glitz and excitement lies the fact that today’s fans have a richer experience when they can share it with friends on social media during a live show. Vendors need connectivity to complete sales. Production staff need Internet access to promote the artist’s music, videos, and brand to fans around the world. With questionable cellular networks, all of this cannot happen without a reliable WiFi network at each tour stop.

Step 2 – Capture Fan Data

Depending upon who your ticketing partner is, and how many times a ticket has changed hands in the secondary market, it can be difficult to collect fan contact information to grow your database. Even if you receive the ticket purchaser’s email address, you still need to capture the email addresses of the friends they brought to the show.

That’s where we come in. In conjunction with providing seamless Internet access, our WiFi Captive Portal solutions let you design an authentic fan WiFi experience to achieve your specific marketing goals. Capture fan email addresses and grow your database, while sharing exclusive pictures, videos, merchandise, and backstage access to the artist. The flexibility of our Captive Portal solution allows you to offer a nearly endless variety of calls to action.

Top 3 Reasons to Hire Trade Show Internet

  • 1Capture fan contact information to grow your database
  • 2Share live video stream with online fans
  • 3Back of House (BOH) connectivity for production team, artist, and vendors

Where to Start?

Here are some preliminary topics you should consider when choosing an IT vendor for your music concert or tour.

  • Connectivity begins with your event’s bandwidth circuit. Depending on venue, your bandwidth source could be a fiber circuit, wireless point-to-point circuit, a satellite circuit, or some combination of the three to create a reliable network.
  • You may need wireless point-to-point bridges to cover larger outdoor events with multiple stages, ticketing gates, and production compounds. Wireless point-to-point bridges provide a great alternative to running cables through high traffic areas.
  • Your service provider will usually need to set up a network operations center (NOC), where a core router, firewall, reporting server, and uninterruptable power supply will be installed.
  • WiFi coverage for your event’s floorplan will often require multiple access points.
  • Ethernet drops and switches may be required for wired connections.
  • Environmental concerns include gear that can withstand heat, wind, and moisture, as well as DOT-approved cable ramps. If there are power limitations, a solar-powered rechargeable UPS may be needed.
  • Will you allow sponsors to participate in the WiFi Captive Portal to help offset your tour’s production costs and collect fan data?

Ready to discuss your event’s needs? Contact us today to start the conversation.

EVENT SPOTLIGHT